Archive for June, 2007
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7 Ways To Increase Your Affiliate Commissions
by: Chris Coffman
Suppose you could launch an online business in the next ten minutes? Suppose that this business did not require your own website, dealing with customers, refunds, product development or maintenance? This is the ideal world of affiliate marketing.
Made popular on the internet by Amazon.com, marketers can now earn a referral fee for directing visitors to countless merchants website. According to Forrester Research, affiliate program earnings will represent $53 BILLION of all e-commerce sales by 2005. How could you earn a sizeable piece of this pie? Here are some powerful tips that would get you rolling in those big commission checks and laughing all the way to the bank.
1. Know what programs and products to promote.
Of course you will want to promote those programs that will bring you the greatest profits in the shortest time. There are several factors that play into selecting such a program. Choose programs that have a generous commission structure, products that fit in with your target audience and a solid track record of paying their affiliates on time. If you cannot recoup your investment, then prune such programs and keep looking for better ones. There are tens of thousands of affiliate programs online so you can afford to be picky. This is a case where you will want to choose just the cream of the crop and so reduce the risk of losing your advertising dollars.
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2. Write free reports or short ebooks to distribute from your website.
Most likely you will be competing with other affiliate marketers who are promoting the same program. If you write a short report on a related topic to the product that you are promoting, then you can distinguish yourself from all other affiliates. In this report you can provide valuable information for free with a recommendation of the product. This is often referred to as a soft sell .
The report or ebook allows you to develop credibility with your audience and your readers are more likely to follow your recommendation. There is less resistance to this type of selling because the prospect doesn t feel sold , just informed. The next step is to make this ebook viral by allowing those who bought the product through your link to brand the ebook for their own promotional use.
3. Collect the email addresses of those who download your free ebook.
Research has shown that over 60% of the sales of any product are made after the fifth exposure to the sales message. In other words, most people do not make a purchase on the first solicitation. You may need to send your marketing message over six times before a sale is made. This is the reason why you should collect the contact information of those who download your report. You can then follow up on these contacts to gently remind them to make the purchase.
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4. Never send prospect directly to a vendor s website without collecting their contact info first.
Affiliate marketing is ideal but not perfect. You must keep in mind that you are providing free advertisement for the product owners. The merchants only pay you when you make the sale. If you send prospect directly to their website then these prospect are lost to you forever. If you collect these names instead, then you can always send other marketing messages to them and earn an ongoing commission instead of making a one-time sale.
5. Publish an online newsletter or Ezine.
It is always easier to recommend a product to a friend than to sell to a stranger. This is the philosophy behind publishing your own newsletter. A newsletter allows you to build a subscriber list and develop a relationship of trust with this list. Your subscribers will then trust you to recommend products that will benefit them.
This strategy requires a delicate balance of providing useful information along with a sales pitch . In other words, if you send out frequent advertisement to your list and little valuable information you are likely to lose credibility with your audience. But if you write informative editorials you will build a sense of reciprocity in your readers that will lead them to support you by purchasing your affiliate products.
6. Ask merchants for a higher than normal commission.
If you are very successful with a particular promotion you should approach the merchant and negotiate a higher percentage commission for your sales. If the merchant is smart he or she will likely grant your request rather than lose you. Keep in mind again that you are a zero-risk investment to the merchant, so don t be shy in your requests. Just be reasonable.
7. Learn to write strong Pay Per Click (PPC) ads. One of the most effective means of advertising online is through PPC search engines. As an affiliate, you can make a sizeable income by just managing PPC campaigns on services such as Google Adwords and Overture. Monitor your campaigns to see which ads are pulling their weight and trim those that are not.
You can use the ClickBank Market Place, for example, and just choose a hot-selling product and start promoting. Once you are earning a decent return on your investment then you are in profit! Just this strategy alone can make all the difference to your commission checks.
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Affiliate marketing is an entrepreneur s dream come true. Minimum investment, zero inventory, no employees, no product development just BIG checks!
(c) Copyright 2004 by Chris Coffman
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About The Author
Chris Coffman is the publisher of Net Marketing Daily. Visit http://www.netmarketingdaily.com for internet marketing news, tips, articles, and much more!
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church fundraiser
June 28th, 2007
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Writing and submitting articles to article banks is a well-known method for promoting one s website. Usually there is an author s box at the bottom of the article and a link back to the website. This link is valuable in two ways. First, it provides direct traffic from those reading the article to the website. Second, the link counts as a vote to the website when a search engine robot crawls the article. This will help your website rank higher in the search engine results pages.
Article banks (such as ArticleCity.com or GoArticles.com) help Webmasters who need content for their websites as well. Webmasters will come to these resources and pick up articles for placement on their sites, providing valuable content for their own visitors. The only requirement is that the Webmasters keep the author s box, including the active link, intact when copying the articles.
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From a Webmaster s point of view, they need search no further than the article banks for relative content for their websites. But, for the writers promoting their own websites, there is no need to stop submitting articles at the article banks as other resources are available. First, online magazines may be researched and articles submitted to them directly. Second, articles may be submitted to different online groups such as Yahoo! Groups where all you need to do is sign up as a member and then you can email the article to all members in the group.
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The third and perhaps newest method for submitting articles and promoting one s website can be found at some of the newer sites that are part article bank and part online magazine. Like an article bank, these new sites let writers submit articles for placement on the site and even let the writer create an online portfolio showcasing their work. Like a magazine, some of these sites will pay for content and encourage readers to come to their site to read all the great articles that they offer.
As an example of one of these newer websites, AssociatedContent.com encourages both readers and writers to come to its website. Revenue is generated by the ads that appear along side the articles. Unlike an article bank, the articles are not to be picked up by Webmasters for their own sites. The benefit to writers though is that this serves as another avenue to showcase their work. Writers get to create an online portfolio including an author s bio page, which will be indexed by the search engines along with their articles for added exposure. Writers at some of these newer classes of websites get to establish themselves as resident experts in their fields, very much like the guides in the About.com model.
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So, for those who are looking to write articles and gain exposure for their own websites, the first stop is at the article banks. But, don t stop there. There are other avenues that can be explored for maximum exposure for your website.
About the Author
Copyright © 2005 SEO Expert
SEO Expert - Kevin Kantola head’s up SEO Expert, a search engine optimization firm devoted to achieving high rankings.
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website promotion
June 27th, 2007
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Increase Traffic with a Good Title
by: TC Thorn
There’s such a thing as taking search engine optimization too far. I’m not talking about black hat versus white hat, things that might get you banned versus staying pristine. I’m talking about keyword stuffing in the title. As far as search engine optimization goes, there’s nothing wrong with it. You might very well make it to #1 with a title like “Widgets, Black Widgets, Home Widgets, Cheap Widgets.”
But who’s going to click on that?
Oh, I’m sure some people will. But I’m betting the guy who’s at #3 with “Widget Information” is going to get more visitors.
Sometimes we webmasters spend so much time trying to second-guess the search engines that we forget potential visitors, people, are the ones we really need to impress. Yes, it’s important to get onto that first page of search engine results, but once you’re there, think of ways to entice people with your titles.
I’m not saying to get rid of keywords in your titles altogether; instead, take your main keyword and work your title around it.
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First off, get rid of the mass of keywords separated by commas. If people were looking for synonyms, they’d grab a thesaurus rather than popping onto Google. Instead, put yourself in the shoes of the person looking for information on widgets. If you were the one doing the looking, what kind of title would attract you?
You really can’t go wrong with Keyword Information or some variation of that title. After all, that’s what most people are looking for, information. However, that can be a bit dry.
You may want to consider employing what writers call a hook. This is something that grabs your attention and makes you want to continue reading in order to satisfy your curiosity. Journalists employ this method all the time to increase newspaper sales.
Some examples might be:
Widgets, Bad for Your Health?
Are Widgets Safe for Your Children?
Widgets Increase Sales… If Used Correctly
Be creative. Whatever you do, make sure your titles are cohesive. Think like your visitors, not like the search engines. Lure the visitor into clicking on your site instead of the nine other sites listed on the search engine results page. You might just be surprised at the increase in traffic you receive.
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About The Author
TC Thorn is a self-employed website owner and content writer. This article first appeared on www.webmasterarticles.net and may be reprinted so long as that link is included along with the article.
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addiction psychology
June 19th, 2007
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THREE ways You can Use the Ezines to Increase Your Sales
by: Radhika Venkata
***1. FIRST PROMOTIONAL METHOD: Write ezine articles and submit to ezine publishers-
Writing ezine articles is one of the three best promotional methods that I’d ever know. (search engines and free ebooks are other two in my experience). Ofcourse your results may be different.
Collect email addresses of ezine publishers that are willing to receive articles on certain topics.
http://www.ezinelocater.com/
http://www.webmasters-central.com/Ezine_Directory/index.shtml
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Search the database on these web sites and collect the email addresses of ezine publishers who are willing to receive your articles. If you have a mailing list manager or autoresponder software, you can import them to your software. Seperate the publishers emails based on the article topics they want to receive.
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http://www.scripts4webmasters.com/arpproadv/index.shtml
You can send your article(s) to these publishers at certain interval like a month or two. DON’T forget to include a thankyou note for their time.
***2. SECOND PROMOTIONAL METHOD: Joint ventures with ezine publishers-
Follow ‘Win and win’ theory. If ezine publishers get something from the joint venture proposal sure they are gonna agree to your proposal. For example you have an affiliate program for your product, you can ask the ezine publishers to join in your affiliate program and send the advertisement to their subscribers with their affiliate link.
Or publish a free ebook with your product and relevant articles and offer it to subscribers of ezines. So ezine publishers can give away the free ebook to their subscribers (remember, ezine publishers now offering free ebooks to subscribers for sign-ups). So you can use innovative methods to approach ezine publishers.
***3. THIRD PROMOTIONAL METHOD: Buying ezine ad space-
Sometimes you sign up for an ezine, publishers offer you free ad that run in one or two issues. Or if you join an ezine co-op, you will get to publish some free ads in your ezine inexchange of your free ads. Or you can buy cheap ads like $2 dollar ads. Beleive me. I experimented with all those. Not even got reasonable click through rate.
Few tips in selecting correct ezine for buying ad space: (Afterall you are spending money from your pocket. So spend sometime in researching that ezine)
=Choose the ezine carefully that related to your product.
=Subscribe to that ezine atleast few months. See how the ads are being placed.
=Check the number of subscribers, ad placements, price etc. But remember, It is the click through ratio that is important, not the number of subscribers. Ezine lists with double opt-in supposed to be with loyal subscribers.
=Always track your results of an advertisement. More on ad tracking- http://www.webmasters-central.com/wprofits/tracking.shtml
=Check if the ezine is published on the web simultaneously. Because some ezine publishers will send their ezines through emails and also publish them on their web sites. This will be an advantage for you as your ad will be placed on the web and will pull continuous visitors.
=Placement of ads: Top ads certainly pull more results than bottom ones.
=Writing good headline: Writing a good headline is very important to pull the reader in to the ad. No matter where the ad is placed, attractive headline always matters.
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About The Author
Radhika Venkata
Subscribe to ‘iNet Marketing Ezine’ which is completely focused on Internet Marketing. Receive FREE Ebooks with Resale rights! http://www.webmasters-central.com/subscribe.shtml
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jv with the devil
June 15th, 2007
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Copyright 2005 Mal Keenan
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Okay! Your research is solid and you ve created strategies for presenting the contents in your blog. You ve identified your audience and have created hooks for appealing to them.
You are definitely ready to go blogging!
First, you ll need to know and understand what kind of software a blogging uses, to be effective in promoting the blog.
Blogging software is simple Content Management System (CMS). This makes it easy for you to add new pages and have them easily integrated into your site’s navigational structure and linkage.
Although there are crucial differences between a website and a blog, but they possess one very good quality. They are search engine friendly; ergo both use a good sized dose of keyword phrases. Blogs are also text-rich, link-rich, frequently updated web pages which utilize CSS, and need very little HTML.
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Prior to writing your blog, go to websites to get a supply of at least 100 keywords relevant to your topic, try the Word Tracker website.
When writing, keep these 100 keywords close at hand, so that you ll write the primary keyword into your blog urls. Use your primary key words in your title, the secondary keywords in the body of your posts, and in the anchor text of links in the body of your post.
Now that you ve done the preliminaries such as picking your 100 keywords, and know how to slip them into your blog posts, these are the next steps you ll need to take:
1.Build links to your blog, do this by the following ways. Link your blog from each page on your website, post comments on other blogs that are similarly themed. Ask if you can link to them.
2.Submit your blog and RSS feed to big directories. This will expand your community of readers and keep old ones coming back for more.
3.Make sure that your side navigation bar is present on all your blog posts, so that search engines can easily spider your blog.
4.Frequently post blogs. Search engine spiders strive on fresh content.
5.Stay with the domain you ve picked. If you move, you ll lose important data; traffic and worse, your position in the search engine rankings.
Use these basics to get started. You ll get to the top in a short time. Make posting new content on your blog a habit and you ll stay there.
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I have been able to get to the top positions for important keyword phrases simply by naming my blog post according to the keyword I am targeting… so I know that blogging DOES work.
Get blogging today!
About the Author
Mal Keenan is editor and publisher of the Home Business Tips Blog:
http://www.home-business-tips-newsletter.com/blog/
Visit his Internet Marketing Plug In Training site for great strategies and step by step processes in running a successful online business:
http://www.pluginprofitstraining.com/
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No BS Marketing Help
June 13th, 2007
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Writing and submitting articles to article banks is a well-known method for promoting one s website. Usually there is an author s box at the bottom of the article and a link back to the website. This link is valuable in two ways. First, it provides direct traffic from those reading the article to the website. Second, the link counts as a vote to the website when a search engine robot crawls the article. This will help your website rank higher in the search engine results pages.
Fine. Now that you have read till this point, we assure that furthermore you will have something extraordinary. Keep reading, there are extra particulars to follow.
Article banks (such as ArticleCity.com or GoArticles.com) help Webmasters who need content for their websites as well. Webmasters will come to these resources and pick up articles for placement on their sites, providing valuable content for their own visitors. The only requirement is that the Webmasters keep the author s box, including the active link, intact when copying the articles.
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The plentiful information on internet marketing is also being provided by us. It is for you to obtain the resources on internet marketing at the finish of this write-up.
From a Webmaster s point of view, they need search no further than the article banks for relative content for their websites. But, for the writers promoting their own websites, there is no need to stop submitting articles at the article banks as other resources are available. First, online magazines may be researched and articles submitted to them directly. Second, articles may be submitted to different online groups such as Yahoo! Groups where all you need to do is sign up as a member and then you can email the article to all members in the group.
Ah. Can you feel an improvement to your wisdom on website promotion? I’m sure, you must have acquired it.
We have other stuff on internet marketing if you want to read. Be certain not to forget the resources on internet marketing at the close of this report.
The third and perhaps newest method for submitting articles and promoting one s website can be found at some of the newer sites that are part article bank and part online magazine. Like an article bank, these new sites let writers submit articles for placement on the site and even let the writer create an online portfolio showcasing their work. Like a magazine, some of these sites will pay for content and encourage readers to come to their site to read all the great articles that they offer.
As an example of one of these newer websites, AssociatedContent.com encourages both readers and writers to come to its website. Revenue is generated by the ads that appear along side the articles. Unlike an article bank, the articles are not to be picked up by Webmasters for their own sites. The benefit to writers though is that this serves as another avenue to showcase their work. Writers get to create an online portfolio including an author s bio page, which will be indexed by the search engines along with their articles for added exposure. Writers at some of these newer classes of websites get to establish themselves as resident experts in their fields, very much like the guides in the About.com model.
So, for those who are looking to write articles and gain exposure for their own websites, the first stop is at the article banks. But, don t stop there. There are other avenues that can be explored for maximum exposure for your website.
About the Author
Copyright © 2005 SEO Expert
SEO Expert - Kevin Kantola head’s up SEO Expert, a search engine optimization firm devoted to achieving high rankings.
Merely few have the endurance to glance over till the end. The fundamentals can be appreciated only if you skim it till the final word.
website promotion
June 11th, 2007