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Networking From Home - Facts To Ponder

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Networking From Home - Facts To Ponder

by: Ian Durrell

Network marketing has a 45 year old track record worldwide of producing more millionaires than any other single industry. Every other country worldwide has already experienced at least 10 years of the growth cycle in network marketing there is currently 3.5% to 7% of the population of those countries involved right now.

Right here in Europe, the very last continent to enter into its growth cycle, there is only around 0.5% involved and we are right at the very beginning of our growth cycle in network marketing. This tells us categorically that over the next ten years there is going to be a massive shift towards network marketing in Europe as in every other country worldwide.

You are sitting at a place in Europe that won t ever happen again in the history of network marketing. There has to be a further 26 million people in mainland Europe, and a further 3 million in the U.K. have to join this industry to catch up with the average level of involvement of all the other countries that have already experienced the 10 years growth cycle.

We are even more fortunate to be associated with the best company, as Kleeneze has more than ten times the network marketing industry s average of sales per agent, due to the catalogue concept of moving its products and having the right range at the right price. The core range of products is aimed at the items people spend their monthly budget on just to run and clean the home, so even in times of recession, our products move freely. This is because Kleeneze is a 79 year old successful retailing company with an immense amount of experience of the type of product that moves easily and repeatedly. The three trends that are driving this industry forward as in all other countries of the world are:

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General shift towards self-employment (there just isn t the jobs there used to be and never will be again)
Home shopping the fastest trend in retailing worldwide (which our catalogues service!)
People s quest for a better lifestyle they no longer want to work 40 or 50 hours a week just to pay bills.

Every massively wealthy person in history has attributed their success to two predominant factors:

Being in the right place at the right time
Taking BIG action

YOU ARE IN THE RIGHT PLACE AT THE RIGHT TIME WITH KLEENEZE; IT JUST REMAINS FOR YOU TO RECOGNISE IT AND THEN TAKE BIG ACTION!

Avon has over 160,000 agents in the UK alone. Kleeneze has only 14,000 active agents (with a product range right across the board!). Do the sums; the potential future growth is staggering and that s before expansion into Europe!

Other network marketing companies around the world are producing current incomes of much more than 1 million a year. With sales averages of only one tenth of what Kleeneze s, then what will we be achieving in ten, fifteen years from now? We already have monthly incomes of 20K, 30K and now 50K! This WILL BE pocket change by comparison, ten to fifteen years from now.

The Kleeneze Opportunity

Kleeneze was set up in 1923 by a man named Harry Crook (b.1889) in Bristol. It was originally called the Kleen-E-Ze Brush Company and it was not until 1937 that diversification was introduced in the way of complimentary wax polishes.

Today the company is part of a 250 million plc based at the original site in Bristol and is one of Europe’s best home based businesses. The company is a respected market leader and is well known by millions throughout the UK, Ireland and Netherlands. In the last four years, the company has experienced huge growth and has paid extra money of more than 97 million to its network of distributors!

Kleeneze UK is also a founder member of the Direct Selling Association which binds all its member companies to a strict code of trading ethics and has been responsible for outlawing many pyramid scams over the years.

Kleeneze UK Ltd is a direct selling company which takes its products to the consumer via independent distributors who work at home and distribute the well known Kleeneze catalogues.

In fact, Kleeneze is one of Europe’s best home based businesses and many of its distributors are already earning over 100,000 per year! Kleeneze has been voted number one network marketing opportunity in the UK in the Streetwise business survey. Hundreds of people throughout the UK and Ireland are already earning extra money of 300 - 3,000 per month in their spare time! People from all backgrounds are required across the UK, Ireland and Netherlands to join one of Europe’s best home based businesses.

Select the Best Opportunity

From the customers viewpoint, Kleeneze is one of the best as all its products are keenly priced to sell and priced for profit. The product range categories include garden and outdoor, workshop, cooking, cleaning, laundry, toys, health and beauty, home products, telecoms, jewellery, sports apparel, innovation products.

So, when you take your mobile shop to customers via the catalogues you have a greater volume and variety of products and therefore a greater chance of having products with customer appeal.

Let s look at the facts:

Home shopping is the biggest growth area today - FACT
Kleeneze has a range of over 2,000 everyday products - FACT
The operation of taking the products to market is simple - post catalogues and collect them a couple of days later (no selling the catalogues do that for you). This allows the customer to look through the catalogues in their own time and select what they wish to purchase.
The distributor processes the orders for customers and keeps a percentage of the retail volume
Work 5-10 hours each week retailing and earn and extra 100 - 500 (or Euros) every 4 weeks
Share this opportunity with others with the help of your sponsor and watch your team grow along with your income
BUT the main thing is that this business WORKS

Three Reasons To Host Your Own Teleconference

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Three Reasons To Host Your Own Teleconference

by: Tom Parker

Top companies have been doing it for years.

It enables their employees to “be there” without actually being there.

Teleconferencing has been in existence for a number of years to help people to work at home and still be a major part of meetings.

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But, now it’s taking on a whole new dimension. One that is exploding on the Internet as a new stream of income.

Major Source of Profits for Internet Marketing

It had to happen sooner or later. Some quick thinking Internet entrepreneur thought of a way to harness the power of teleconferencing to make money.

Now, it’s taking off and is a strong, vibrant part of many businesses income. And in a lot of cases, it’s a main source of consistent revenue.

What could be easier. By hosting your own teleconference, or teleclass, you have the opportunity to do more in thirty minutes than you could in a month of advertising your website.

Wouldn’t you rather stay home, pick up the phone, host a short teleclass (that people paid to attend), and sell some of your products as a direct result?

Many Internet marketers are using teleconferences on a monthly basis as the optimal tool to keep in contact with their regular clients, website visitors, past customers, and new prospects. Teleconferences give you the opportunity to establish yourself as an expert on your particular topic like articles, seminars, newsletters, or word of mouth ever could.

This type of delivery of information satisfies the need that is so prevelant to the foundation of an Internet business.

Three Main Benefits of Hosting Teleconferences

With the momentum that hosting teleconferences is gaining among Internet Marketing top earners, what good does it do? Why are they so enthusiastic about hosting a class, seminar, or conference over the telephone? There are three benefits that make teleconferences more attractive, and productive, than other means of sales and marketing communication.

You’re Only A Phone Call Away

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Ease of use and instant gratification, instead of a luxury, has become a demand. In marketing your name, product, or service, this key development in the needs of the consumers or target market must be kept in the forefront of your mind.

Seminars, classes, workshops, consulting, meetings… they all take time, money, plans, and travel. It’s much easier to be able to sit in your home, or office, and “attend” a conference on the phone.

Attendees Get A First Hand Feeling Of “Personality”

One of the things that I don’t like about formal seminars and conferences is the feeling of “inferiority”.

Do you ever feel like that? When the speaker is elevated above the crowd, and everyone is listening to what that one person is saying, you feel like you can’t possibly do anything the speaker is talking about. You’re not on the same level. Most people beginning in any type of business feel this way.

With a teleconference everyone is on the same playing field and instead of feeling inferior, the person attending the conference then feels the speaker’s “personality”.

The phone has been a great way to keep in touch with people over long distances. People feel so much better when they have talked to a friend or relative. In the same way, when you host a conference, each individual person “feels” like they are talking to you, personally, on the phone.

You are answering their questions, putting aside their fears, telling them they can do it. You’re a friend, not someone who is “much better” than they are.

Teleconferences Create Their Own Income

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Of course, it has to get to money.

The first two benefits not only create an easy way to stay in touch with customers and ezine subscribers, and website visitors, and give you direct access to each “attendee”, but they also create a very lucrative stream of income.

Teleconferences, whether free or on a paid basis (another easy income stream), save people money, time, and creates trust so that more of your products, or services, sell.

Plus, the fact that if you are hosting a paid event, you are making almost pure profit from the conference. Many people operating on the Internet are now using these events as a main part of their income. If you host a conference to 200 people at $100 per, you’ve just made $20,000. Not bad for a thirty minute to one hour phone call.

Add to that the opportunity to record your conference, put transcribe it to written form and sell it as a package, give it away for more publicity for other products, or use it as an archive.

Everyone Can Do It

Teleconferences aren’t just for the experts. Do you have an ezine? Do you operate a website? Are you an affiliate of a product? Do you know how to plant roses? Catch fish? Find great deals in antique stores? Whatever it is you can do, you can host an event. The limits are endless.

About The Author

Tom Parker has put together a website to help people who want to host a teleconference or class, and has made it affordable for everyone! http://www.affordableconferencing.com is your place for reliable, affordable, reservationless teleconference lines for easy hosting. Go and check out the rates and get your conference started today!

http://www.affordableconferencing.com

conf@anytimeconferencing.com

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Christian Marketing

Add comment July 28th, 2007

10 Simple Ways That You Can Promote Your Website

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Back to basics.

At times, website promotion can seem confusingly
complicated. There seem to be so many, sure-fire new ways to
get thousands of hits to your site. Whilst some of these
methods work, most just waste your time.

So, welcome back to the basics of website promotion - 10
simple, effective, ways to promote your site. Learn
something new, or just remind yourself of an ‘old
favourite’.

1. SUBMIT YOUR SITE TO SEARCH ENGINES & DIRECTORIES

Submit your site to all the major search engines and
directories (except Yahoo!). Repeat at monthly intervals
ONLY if your site isn’t listed - this especially applies
to Google!

Links:
- http://www.addme.com/submission.htm
- http://www.shoptour.co.uk/submit-all.html
- http://www.shoptour.co.uk/go/affiliate-announce.html
http://affiliatetoolkit.com/affiliateannounce/

Tip: Hand submit your site to the major search engines here
- http://www.howipromotemywebsite.com/site-submit

2. SUBMIT YOUR SITE TO YAHOO! (ZEAL & DMOZ)!

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Both Yahoo!, Zeal and the Open Directory Project (DMOZ) are
search directories that are edited by real people (on Zeal,
*you* are the real person!). As such, you must follow the
submission guidelines of these sites exactly, or your site
will not succeed in getting listed.

A listing on Yahoo! is useful as it’s still one of the
busiest sites on the web, and DMOZ helps your chances of a
good listing on Google.

Links (how to suggest your site):
- http://docs.yahoo.com/info/suggest/
- http://uk.docs.yahoo.com/info/include.html
- http://www.dmoz.org/add.html
- http://www.zeal.com

Tip: (see below)

3. SWAP LINKS WITH OTHER SITES

To swap links, do the following:
- Identify sites with similar content to yours;
- Get in touch with the site’s webmaster (use their name);
- Politely ask for a reciprocal link, then create a “Links”
section on your site and put the links there.

Not everyone will respond, but it is worth your effort as
search engines (especially Google) rank sites based on how
many other sites link to it!

Links (more information on what to do, and what not to do):
- http://www.cashway.com/secrets_of_reciprocal_linking.htm
- http://www.reciprocallink.com/article1.html
- http://www.howipromotemywebsite.com/link-swaps

Tip: (see below)

4. JOIN A FREE BANNER-EXCHANGE PROGRAM

Place a banner ad. (or text ad.) on your site and other
sites will place your ad. on theirs in return. It’s a great
way to get your site noticed, and there are many free banner
exchange programs to choose from.

Links:
- http://www.ukbanners.com
- http://www.bannersgomlm.com
- http://www.linkpartners.com
- http://www.txtswap.com/cgi-bin/txtswap/ea/aff.cgi?832
http://www.txtswap.com

Tip: (see below)

5. USE A SIGNATURE FILE

A signature file (sigfile) is a block of text that can be
appended to the end of each e-mail message sent by your e-
mail software. Use it in your e-mail, or whenever you
participate in discussion groups relevant to your services
or products (see below).

For example, I sometimes end emails I’m sending to a fellow
webmaster with the following text:

“Thanks,
Steve
—————————————
Free webmaster articles help you build, promote
and profit online. Read them online or by email.
http://www.wise-buys.info/webmaster-articles.shtml
—————————————”

Links:
- http://www.siglets.com/addasig.php

Tip: (see below)

6. POST A NEWSGROUP (OR FORUM) DISCUSSION

Somewhere, there’s a newsgroup or forum involved in
discussions relevant to your site. You can find a great
variety of newsgroups at Google Groups, which allows you to
search all of the Usenet newsgroups for a particular term or
phrase.

Post a message to a suitable newsgroup using Outlook Express
(or other newsreader software), or via Google’s news-group
site, or via the forum itself. Do follow the newsgroup
guidelines - but it is usually okay to use a signature file
with each of your posts.

Links (Google Groups):
- http://groups.google.com
- http://www.forum-tracker.com/
- http://www.webmasterworld.com/

Tip: (see below)

7. OFFER AN AFFILIATE PROGRAM

Affiliate programs are a win-win opportunity for you and
your potential partners (affiliates). Apart from the instant
sales force you develop, you create lots of links back to
your site and generally improve site exposure. Your
affiliates gain from adding products or services to sell on
their site.

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Links:
- http://www.tradedoubler.com
- http://www.cj.com
- http://www.associateprograms.com

Tip: (see below)

8. PUBLISH AN E-ZINE

An e-zine (or newsletter) allows you to stay in touch with
your visitors. You can educate your visitors with how-to
articles (and so build trust in you and your organisation),
let them know about new offers, or just inform them about
site-improvements. Readers of your newsletter can become
regular visitors to your site, and good customers too. And
running a newsletter can cost little or nothing!

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Links:
- http://www.topica.com
- http://groups.yahoo.com
- http://www.sparklist.com

Tip: (see below)

9. RUN A COMPETITION

Competitions are a great way of promoting your website, and
finding out more about your site’s visitors in the process.
Offer a prize related to your website, and get people to
fill out an entry form (or even join your newsletter).

When it comes time to announce the winners, send an e-mail
to everyone with the winners name, and add items of interest
about your services and opportunities too.

Even better, there are sites that will actually promote your
online competition, giving your site even more exposure!

Links:
- http://www.theprizefinder.com/asp/addacompetition.asp

Tip: (see below)

10. WRITE A PRESS RELEASE

Press releases (news releases) are one of the most effective
ways to generate traffic to your site. If written well, they
can produce startling results. There are sites that give
advice on how to write a press release, and sites that will
compose and distribute your press release for you (and lots,
lots more).

Links:
- http://drnunley.com
- http://www.prweb.com/
- http://www.pressbox.co.uk

Tip: (see below)

–

So there you are: ten simple ways that you can promote your
website. All that’s left to do now is to get out there and
do some promotin’. (So, what are you waiting for!?)

Website promotion.

Get back to basics!

PS To see example tips for each of the steps above simply
view this article online, at
http://www.free-website-promotion-course.net

About the Author

STEVE NASH is the author of the ebook: “3 Super-Tips To
Build, Promote And Profit More From Your Website.” Download
your free copy now! http://www.wise-buys.info/bonus.shtml

HIS BEST TIP? Visit his free website promotion guide today
and get the basics right -> http://HowIPromoteMyWebsite.com

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Add comment July 27th, 2007

Traffic Equal Sales???

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fic Equal Sales???

by: Willie Crawford

Everything being equal, more traffic to your website translates into more sales. Hence you read a lot lately about ways to generate more traffic to your website.

Okay. What do you think on the report till here? I’m dead sure it enhanced your perception.

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I’d like to begin by saying that more traffic does not necessarily equal more sales. Your website can attract tons of traffic for the freebies and if it is not conducive to making sales, you will probably not make more sales. Being conducive to more sales means offering quality, needed products at a good price, and making it easy to order these products. This point must always be kept in mind.

Everything is not usually equal - especially if you are offering the same affiliate products as everyone else. The one thing that distinguishes your site from all the others is the relationship you have with your site visitors. Given the chance to buy the same product from hundreds of sites, most people will buy from someone they know, trust, and feel some type of connection with. This is true for me and I am sure it is true for most of you. So part of your focus everyday must be on being responsive to customers reaching out to you. They reach out with questions, comments, requests for help, and other notes. If you are not responding promptly to these little notes you are missing a very big part of the picture.

Assuming you are busy building relationships with your current customer-base, then your next focus should be on attracting new visitors to your website. Techniques that have proven themselves to me include ezine ads, signature files, banner exchanges, links exchanges, notices on bulletin boards, news and discussion group postings and ezine articles. You should be using as many of these as practical.

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Targeted ezine ads work great. However, you must constantly refine and test your ads. Change the headline and see what the difference in response rate is. It is a never-ending process of improving and refining. However, when you get an ad that works great, be very slow to change it.

Banner exchanges are the same - you must constantly work to improve your banner. A good attention grabbing banner with a compelling message will produce click-thrus. An animated banner will generally attract more attention, and with the right message will compel the reader to click on it. With banners - the old warning - no more than 2 banners per page. More than this will probably slow the page down and you won’t benefit from the click- thrus since the surfer won’t wait for your page to finish loading.

I also exchange a few links from time to time. After all - your visitor is going to eventually leave, so you may as well trade traffic with complimentary websites. Just make sure that the trade benefits both webmasters, and your visitors. Trading links with a disreputable or questionable site harms longterm customer relationships.

While on links, free-for-all links pages also produce traffic to your website although not the flood that many hope for. The key here is to post to as many sites as possible since it is a numbers game. For this reason, I recommend using automatic submission software or programs such as linkomatic. The drawback with posting to hundreds or thousands of free-for-all links pages is that many of them will send you an acknowledgement message. To handle this flood of email, I recommend having an email address that you use just for this purpose. That way, you can sort through these emails at your leisure. Some of them do contain worthwhile offers.

Posting to discussion groups and newsgroups pulls in some traffic too. The key is to offer helpful information and then a signature file with a compelling teaser. Vary your signature file until you find one that works. Think of your signature file just as you do any other headline. It should tell the customer what benefits he will gain from clicking through to your website.

The final method of driving traffic to your website that I will touch upon is writing ezine articles. It’s no secret that a well-written ezine article establishes your experise and can generate many visits. Getting an article published in one of the larger ezines will generate hundreds of quality visitors. Many of these will bookmark your site and become repeat visitors. This is what you are really aiming for. Look for a topic that you do not feel is adequately explained. Do some research and write an article explaining it better. You have produced a very valuable article and your readers notice this. Readers notice the difference in the quality of articles, and hence your level of expertise.

Do all of the above things and your will increase traffic to your website. Keep in touch and work to build relationships with new and repeat visitors. Work to constantly refine your website and you should see a steady increase in sales. It is a process of gradually building up steam - while constantly improving.

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About The Author

Willie Crawford is a marketing consultant, promotion specialist and popular writer. His website contains over 180 articles on internet marketing as well as a very active discussion forum. Visit today and begin learning what really DOES work in building your business http://www.williecrawford.com

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Add comment July 14th, 2007

7 Ways To Increase Your Affiliate Commissions

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7 Ways To Increase Your Affiliate Commissions

by: Chris Coffman

Suppose you could launch an online business in the next ten minutes? Suppose that this business did not require your own website, dealing with customers, refunds, product development or maintenance? This is the ideal world of affiliate marketing.

Made popular on the internet by Amazon.com, marketers can now earn a referral fee for directing visitors to countless merchants website. According to Forrester Research, affiliate program earnings will represent $53 BILLION of all e-commerce sales by 2005. How could you earn a sizeable piece of this pie? Here are some powerful tips that would get you rolling in those big commission checks and laughing all the way to the bank.

1. Know what programs and products to promote.

Of course you will want to promote those programs that will bring you the greatest profits in the shortest time. There are several factors that play into selecting such a program. Choose programs that have a generous commission structure, products that fit in with your target audience and a solid track record of paying their affiliates on time. If you cannot recoup your investment, then prune such programs and keep looking for better ones. There are tens of thousands of affiliate programs online so you can afford to be picky. This is a case where you will want to choose just the cream of the crop and so reduce the risk of losing your advertising dollars.

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2. Write free reports or short ebooks to distribute from your website.

Most likely you will be competing with other affiliate marketers who are promoting the same program. If you write a short report on a related topic to the product that you are promoting, then you can distinguish yourself from all other affiliates. In this report you can provide valuable information for free with a recommendation of the product. This is often referred to as a soft sell .

The report or ebook allows you to develop credibility with your audience and your readers are more likely to follow your recommendation. There is less resistance to this type of selling because the prospect doesn t feel sold , just informed. The next step is to make this ebook viral by allowing those who bought the product through your link to brand the ebook for their own promotional use.

3. Collect the email addresses of those who download your free ebook.

Research has shown that over 60% of the sales of any product are made after the fifth exposure to the sales message. In other words, most people do not make a purchase on the first solicitation. You may need to send your marketing message over six times before a sale is made. This is the reason why you should collect the contact information of those who download your report. You can then follow up on these contacts to gently remind them to make the purchase.

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4. Never send prospect directly to a vendor s website without collecting their contact info first.

Affiliate marketing is ideal but not perfect. You must keep in mind that you are providing free advertisement for the product owners. The merchants only pay you when you make the sale. If you send prospect directly to their website then these prospect are lost to you forever. If you collect these names instead, then you can always send other marketing messages to them and earn an ongoing commission instead of making a one-time sale.

5. Publish an online newsletter or Ezine.

It is always easier to recommend a product to a friend than to sell to a stranger. This is the philosophy behind publishing your own newsletter. A newsletter allows you to build a subscriber list and develop a relationship of trust with this list. Your subscribers will then trust you to recommend products that will benefit them.

This strategy requires a delicate balance of providing useful information along with a sales pitch . In other words, if you send out frequent advertisement to your list and little valuable information you are likely to lose credibility with your audience. But if you write informative editorials you will build a sense of reciprocity in your readers that will lead them to support you by purchasing your affiliate products.

6. Ask merchants for a higher than normal commission.

If you are very successful with a particular promotion you should approach the merchant and negotiate a higher percentage commission for your sales. If the merchant is smart he or she will likely grant your request rather than lose you. Keep in mind again that you are a zero-risk investment to the merchant, so don t be shy in your requests. Just be reasonable.

7. Learn to write strong Pay Per Click (PPC) ads. One of the most effective means of advertising online is through PPC search engines. As an affiliate, you can make a sizeable income by just managing PPC campaigns on services such as Google Adwords and Overture. Monitor your campaigns to see which ads are pulling their weight and trim those that are not.

You can use the ClickBank Market Place, for example, and just choose a hot-selling product and start promoting. Once you are earning a decent return on your investment then you are in profit! Just this strategy alone can make all the difference to your commission checks.

Ah. So, how was your experience of glancing till here? I hope it improved your awareness.

We have additional material on internet marketing if you need to go through. Be dead sure not to forget the hierarchy on internet marketing at the conclusion of this write-up.

Affiliate marketing is an entrepreneur s dream come true. Minimum investment, zero inventory, no employees, no product development just BIG checks!

About The Author

Chris Coffman is the publisher of Net Marketing Daily. Visit http://www.netmarketingdaily.com for internet marketing news, tips, articles, and much more!

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Add comment June 28th, 2007

Website Promotion: Alternatives to Article Banks

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Writing and submitting articles to article banks is a well-known method for promoting one s website. Usually there is an author s box at the bottom of the article and a link back to the website. This link is valuable in two ways. First, it provides direct traffic from those reading the article to the website. Second, the link counts as a vote to the website when a search engine robot crawls the article. This will help your website rank higher in the search engine results pages.

Article banks (such as ArticleCity.com or GoArticles.com) help Webmasters who need content for their websites as well. Webmasters will come to these resources and pick up articles for placement on their sites, providing valuable content for their own visitors. The only requirement is that the Webmasters keep the author s box, including the active link, intact when copying the articles.

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From a Webmaster s point of view, they need search no further than the article banks for relative content for their websites. But, for the writers promoting their own websites, there is no need to stop submitting articles at the article banks as other resources are available. First, online magazines may be researched and articles submitted to them directly. Second, articles may be submitted to different online groups such as Yahoo! Groups where all you need to do is sign up as a member and then you can email the article to all members in the group.

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The third and perhaps newest method for submitting articles and promoting one s website can be found at some of the newer sites that are part article bank and part online magazine. Like an article bank, these new sites let writers submit articles for placement on the site and even let the writer create an online portfolio showcasing their work. Like a magazine, some of these sites will pay for content and encourage readers to come to their site to read all the great articles that they offer.

As an example of one of these newer websites, AssociatedContent.com encourages both readers and writers to come to its website. Revenue is generated by the ads that appear along side the articles. Unlike an article bank, the articles are not to be picked up by Webmasters for their own sites. The benefit to writers though is that this serves as another avenue to showcase their work. Writers get to create an online portfolio including an author s bio page, which will be indexed by the search engines along with their articles for added exposure. Writers at some of these newer classes of websites get to establish themselves as resident experts in their fields, very much like the guides in the About.com model.

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So, for those who are looking to write articles and gain exposure for their own websites, the first stop is at the article banks. But, don t stop there. There are other avenues that can be explored for maximum exposure for your website.

About the Author

SEO Expert - Kevin Kantola head’s up SEO Expert, a search engine optimization firm devoted to achieving high rankings.

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website promotion

Add comment June 27th, 2007

Increase Traffic with a Good Title

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Increase Traffic with a Good Title

by: TC Thorn

There’s such a thing as taking search engine optimization too far. I’m not talking about black hat versus white hat, things that might get you banned versus staying pristine. I’m talking about keyword stuffing in the title. As far as search engine optimization goes, there’s nothing wrong with it. You might very well make it to #1 with a title like “Widgets, Black Widgets, Home Widgets, Cheap Widgets.”

But who’s going to click on that?

Oh, I’m sure some people will. But I’m betting the guy who’s at #3 with “Widget Information” is going to get more visitors.

Sometimes we webmasters spend so much time trying to second-guess the search engines that we forget potential visitors, people, are the ones we really need to impress. Yes, it’s important to get onto that first page of search engine results, but once you’re there, think of ways to entice people with your titles.

I’m not saying to get rid of keywords in your titles altogether; instead, take your main keyword and work your title around it.

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First off, get rid of the mass of keywords separated by commas. If people were looking for synonyms, they’d grab a thesaurus rather than popping onto Google. Instead, put yourself in the shoes of the person looking for information on widgets. If you were the one doing the looking, what kind of title would attract you?

You really can’t go wrong with Keyword Information or some variation of that title. After all, that’s what most people are looking for, information. However, that can be a bit dry.

You may want to consider employing what writers call a hook. This is something that grabs your attention and makes you want to continue reading in order to satisfy your curiosity. Journalists employ this method all the time to increase newspaper sales.

Some examples might be:

Widgets, Bad for Your Health?

Are Widgets Safe for Your Children?

Widgets Increase Sales… If Used Correctly

Be creative. Whatever you do, make sure your titles are cohesive. Think like your visitors, not like the search engines. Lure the visitor into clicking on your site instead of the nine other sites listed on the search engine results page. You might just be surprised at the increase in traffic you receive.

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About The Author

TC Thorn is a self-employed website owner and content writer. This article first appeared on www.webmasterarticles.net and may be reprinted so long as that link is included along with the article.

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addiction psychology

Add comment June 19th, 2007

THREE ways You can Use the Ezines to Increase Your Sales

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THREE ways You can Use the Ezines to Increase Your Sales

by: Radhika Venkata

***1. FIRST PROMOTIONAL METHOD: Write ezine articles and submit to ezine publishers-

Writing ezine articles is one of the three best promotional methods that I’d ever know. (search engines and free ebooks are other two in my experience). Ofcourse your results may be different.

Collect email addresses of ezine publishers that are willing to receive articles on certain topics.

http://www.ezinelocater.com/

http://www.webmasters-central.com/Ezine_Directory/index.shtml

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Search the database on these web sites and collect the email addresses of ezine publishers who are willing to receive your articles. If you have a mailing list manager or autoresponder software, you can import them to your software. Seperate the publishers emails based on the article topics they want to receive.

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http://www.scripts4webmasters.com/arpproadv/index.shtml

You can send your article(s) to these publishers at certain interval like a month or two. DON’T forget to include a thankyou note for their time.

***2. SECOND PROMOTIONAL METHOD: Joint ventures with ezine publishers-

Follow ‘Win and win’ theory. If ezine publishers get something from the joint venture proposal sure they are gonna agree to your proposal. For example you have an affiliate program for your product, you can ask the ezine publishers to join in your affiliate program and send the advertisement to their subscribers with their affiliate link.

Or publish a free ebook with your product and relevant articles and offer it to subscribers of ezines. So ezine publishers can give away the free ebook to their subscribers (remember, ezine publishers now offering free ebooks to subscribers for sign-ups). So you can use innovative methods to approach ezine publishers.

***3. THIRD PROMOTIONAL METHOD: Buying ezine ad space-

Sometimes you sign up for an ezine, publishers offer you free ad that run in one or two issues. Or if you join an ezine co-op, you will get to publish some free ads in your ezine inexchange of your free ads. Or you can buy cheap ads like $2 dollar ads. Beleive me. I experimented with all those. Not even got reasonable click through rate.

Few tips in selecting correct ezine for buying ad space: (Afterall you are spending money from your pocket. So spend sometime in researching that ezine)

=Choose the ezine carefully that related to your product.

=Subscribe to that ezine atleast few months. See how the ads are being placed.

=Check the number of subscribers, ad placements, price etc. But remember, It is the click through ratio that is important, not the number of subscribers. Ezine lists with double opt-in supposed to be with loyal subscribers.

=Always track your results of an advertisement. More on ad tracking- http://www.webmasters-central.com/wprofits/tracking.shtml

=Check if the ezine is published on the web simultaneously. Because some ezine publishers will send their ezines through emails and also publish them on their web sites. This will be an advantage for you as your ad will be placed on the web and will pull continuous visitors.

=Placement of ads: Top ads certainly pull more results than bottom ones.

=Writing good headline: Writing a good headline is very important to pull the reader in to the ad. No matter where the ad is placed, attractive headline always matters.

About The Author

Radhika Venkata

Subscribe to ‘iNet Marketing Ezine’ which is completely focused on Internet Marketing. Receive FREE Ebooks with Resale rights! http://www.webmasters-central.com/subscribe.shtml

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FREE Ecourse :: 30 days Solid work out to increase your online profits! http://www.ebooks-world.com/ecourse/index.shtml

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jv with the devil

Add comment June 15th, 2007

5 Surefire Basic Methods to use in Promoting Your Blog

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Okay! Your research is solid and you ve created strategies for presenting the contents in your blog. You ve identified your audience and have created hooks for appealing to them.

You are definitely ready to go blogging!

First, you ll need to know and understand what kind of software a blogging uses, to be effective in promoting the blog.

Blogging software is simple Content Management System (CMS). This makes it easy for you to add new pages and have them easily integrated into your site’s navigational structure and linkage.

Although there are crucial differences between a website and a blog, but they possess one very good quality. They are search engine friendly; ergo both use a good sized dose of keyword phrases. Blogs are also text-rich, link-rich, frequently updated web pages which utilize CSS, and need very little HTML.

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Prior to writing your blog, go to websites to get a supply of at least 100 keywords relevant to your topic, try the Word Tracker website.

When writing, keep these 100 keywords close at hand, so that you ll write the primary keyword into your blog urls. Use your primary key words in your title, the secondary keywords in the body of your posts, and in the anchor text of links in the body of your post.

Now that you ve done the preliminaries such as picking your 100 keywords, and know how to slip them into your blog posts, these are the next steps you ll need to take:

1.Build links to your blog, do this by the following ways. Link your blog from each page on your website, post comments on other blogs that are similarly themed. Ask if you can link to them.

2.Submit your blog and RSS feed to big directories. This will expand your community of readers and keep old ones coming back for more.

3.Make sure that your side navigation bar is present on all your blog posts, so that search engines can easily spider your blog.

4.Frequently post blogs. Search engine spiders strive on fresh content.

5.Stay with the domain you ve picked. If you move, you ll lose important data; traffic and worse, your position in the search engine rankings.

Use these basics to get started. You ll get to the top in a short time. Make posting new content on your blog a habit and you ll stay there.

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I have been able to get to the top positions for important keyword phrases simply by naming my blog post according to the keyword I am targeting… so I know that blogging DOES work.

Get blogging today!

About the Author

Mal Keenan is editor and publisher of the Home Business Tips Blog:
http://www.home-business-tips-newsletter.com/blog/
Visit his Internet Marketing Plug In Training site for great strategies and step by step processes in running a successful online business:
http://www.pluginprofitstraining.com/

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No BS Marketing Help

Add comment June 13th, 2007

Website Promotion: Alternatives to Article Banks

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About the Author

SEO Expert - Kevin Kantola head’s up SEO Expert, a search engine optimization firm devoted to achieving high rankings.

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website promotion

Add comment June 11th, 2007

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Seize Your Potential

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10 Simple Ways That You Can Promote Your Website

Traffic Equal Sales???

7 Ways To Increase Your Affiliate Commissions

Website Promotion: Alternatives to Article Banks

Increase Traffic with a Good Title

THREE ways You can Use the Ezines to Increase Your Sales

5 Surefire Basic Methods to use in Promoting Your Blog

Website Promotion: Alternatives to Article Banks

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